In recent years, social gaming platforms, which are more commonly referred to as sweepstakes casinos or social casinos, have become more popular than ever, especially in the United States and some parts of Canada.
One of the main reasons for their surge in popularity is the clever use of gamification elements by today’s most trusted sweepstakes casino operators. With that said, let’s now take a closer look at what gamification means for the future of these popular digital entertainment websites.
What exactly are sweepstakes casinos, and which gamification elements do they use to keep players entertained?
Sweepstakes casinos, social casinos, social gaming websites, or whatever you want to call them, are essentially websites that you can join for free and enjoy casino-style games without wagering real money.
These sites usually have two different types of virtual coins (aka digital coins or virtual currencies), neither of which has any monetary value in the real world. The coins are native to that site alone. When you sign up to a sweepstakes casino, you will receive a certain amount of both coins as part of the initial new player welcome bonus.
They are usually called Sweep Coins and Gold Coins, although some sites call their Gold Coins either Rubies, Gems, Diamonds, or Fortune Coins. The difference between Sweep Coins and the other coins is that your Sweep Coins can be used to win real-world prizes.
The Gold Coins (or whatever they are called on the sweepstake casino you have joined) can only be used to play games, not to win any prizes that are up for grabs on that site. Additionally, whenever your Gold Coins run out, you can politely ask the friendly and professionally trained player support/customer service agents to top up your account for free with more Gold Coins. Sweep Coins can’t be topped up for free.
You can also win more Gold Coins by taking part in (and winning, or placing) in on-site online slot machine tournaments, by participating in the FREE daily login bonus, by claiming bonus codes found in their weekly or monthly newsletters, completing certain tasks and challenges, and by entering raffles/prize draws, competitions, and promotions either on the main website or via their social media channels.
These are also known as gamification elements, which operators use to reward people for their active participation, make their websites more fun, and create more immersive and free activities and experiences.
Unfortunately, if you run out of Sweep Coins, they won’t ever be topped up for free. Instead, you can use various trusted online payments, such as Visa and PayPal (some sites also now accept cryptocurrencies), to purchase more ‘bundles/packages’ of Sweep Coins, which may cost $5, $10 or $20, depending on how many you want.
Other gamification and socially interactive elements that are making sweepstakes casinos more popular also help foster the growth of online communities, help players forge new friendships, and help them enjoy shared experiences.
Examples include instant chat messaging features, interactive leaderboard tournaments, and so on. You can also find VIP loyalty programs, network-wide promotional offers, exciting challenges, bonus drops, and so on.
What types of prizes can I win if I decide to buy Sweep Coins?
Each sweepstakes casino is different, but on many of today’s most popular sites, you can typically win the following prizes when using your Sweep Coins virtual currency:
- Cash prizes
- The latest electronic gadgets
- Brand-new cars
- Vouchers for your favourite online slots
- Merchandise for your favourite brands
- Luxury getaways/vacations
You can also win extra rewards points to help you climb up through the different loyalty tiers, with exciting new perks and benefits at each new level.
Final thoughts
If you are looking for a risk-free way to play hundreds of computer-generated and live dealer online casino games from some of the iGaming industry’s top-tier providers without gambling real money on a legally permitted site where you can potentially win real-world prizes, then you might like to try sweepstakes casinos for a change.
They can be accessed instantly in your web browser using any decent-working, Wi-Fi/internet-enabled smartphone, laptop, tablet or desktop computer, and they are free to join. The games load fast in most web browsers, or you can sometimes play from within a secure iOS or Android mobile casino app.
Before signing up to a sweepstakes casino, remember to read the expert reviews first on trusted iGaming review sites like Jaxon, which has plenty of in-depth, insightful, accurate, and honest reviews for today’s best sites.
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